Information Silo

 Miscommunication that Target dealt with for Dynamic: 

Not all Targets sell the same items. So miscommunication often happens when Target posts an item on Instagram to only participating Targets—leading to confusion when a customer visits its local Target for that particular item and can’t find it.


Miscommunication that Targets dealt with for Structured:

Target sells WIC products approved for the supplemental food program for women and children. 

When ringing up a WIC order, some items aren’t WIC-approved items, but it tells you at the end instead of immediately delaying the customer from getting a WIC-approved item in exchange for that item.


(Monica)

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Target Overview

  Target is an American department store with more than 1,900 locations in all 50 states.  Target is known for selling various food, househo...